It’s human nature for us to make mental shortcuts. For sales reps’, mental shortcuts can mean lost sales opportunities. White Cup and Focus Ten Consulting will discuss how the errors of human decision-making get in the way of successful sales. We will also show you how to make better decisions using data analytics. 
 
In this session, you will come away with:
1\. A better understanding of how to align yourself to how buyers think
2\. Using analytics to drive revenue with your new and existing customers
3\. A pre-call checklist that adds value to your customer calls
 
Don’t miss this exciting take on improving your sales.